Other Promo Opportunities

See Also:

FOR MORE INFO, TO REQUEST AD KIT OR TO RESERVE AD SPACE, CALL (718-237-1097 ext.13) OR EMAIL Giselle@RTBookReviews.com GISELLE HIRTENFELD/GOLDFEDER. AUTHORS, ASK US ABOUT OUR SPECIAL AUTHOR DISCOUNTS!

Special Promotions

COVER GATEFOLDS Printed on 70-lb Glossy
3 Page Gatefold:
Inside Front Cover or Inside Back Cover
Two Mechanicals Required:

1) 15"w x 10-1/2"h (Trim Size)
2) 7-3/8"w x 10-1/2"h (Trim Size)

5 Page Gatefold:
Inside Front Cover or Inside Back Cover
Two Mechanicals Required:

1) 22-1/8"w x 10-1/2"h (Trim Size)
2) 14-1/2"w x 10-1/2"h (Trim Size)

CENTERFOLD GATEFOLDS Printed on 70 lb Gloss
6 Page Gatefold:
Centerfold Only
Two Mechanicals Required:

1) 22-7/8"w x 10-1/2"h (Trim Size)
2) 22-7/8"w x 10-1/2"h (Trim Size)

8 Page Gatefold:
Centerfold Only
Two Mechanicals Required:

1) 30 "w x 10-1/2"h (Trim Size)
2) 30 "w x 10-1/2"h (Trim Size)

BLEED SIZE: 1/4" BLEED REQUIRED
Add 1/2" to total Width and total Height of each Mechanical

NOTE: SPECIAL AD SIZES, PLACEMENT, FRACTIONAL AD SPREADS, OR FRATIONAL BLEED ADS WILL BE CONSIDERED UPON REQUEST.

Special Mailings

Monthly Mailings to Our Bookstores That Care Network:
Over the years we have developed a network of 250 bookstores that support romantic fiction. We affectionately call them our BOOKSTORES THAT CARE. A BTC is a store that cares about the books they sell. It's owned, operated or managed by people who have a rapport with their romance customers and who go out of their way to service them.

A BTC supports authors'-and publishers'-efforts to promote romance. They will be happy to post your flyers and distribute your bookmarks and other promotional materials. They love knowing about your books in advance and share the information with their customers.

Cost Breakdown to Send Promotional Materials:
Flyers: 250 Flyers (one per Bookstore) $115

Bookmarks: 5000 bookmarks divided into 250 rubber-banded bundles (20 bookmarks per bundle, one bundle per store) $115

Posters: 250 Posters (one per Bookstore, must be folded down to under 8 1/2" x 11") $115

Postcards: 250 Postcards (one per Bookstore) $115

Book Covers: 250 Bookcovers to Bookstores (one per Store) $115

Flyer/Bookmark Deadlines Schedule:
All flyers, bookmarks, etc. distributed to the Bookstores That Care must be received by the dates listed below.

NOTE: The RT Book Reviews issue your materials are distributed with is dependent on your target of promotion (bookseller or reader).

If distributing bookmarks to readers via the Bookstores That Care, materials should mail with the same issue as your book's publication date.

If distributing flyers to booksellers, materials should mail with the issue two months prior to your books publication date. (For example, for a May publication date, flyers should arrive January 2, in order to mail with the March issue.)

For distribution with the JANUARY 12 Issue the deadline is 10/24/11

For distribution with the FEBRUARY 12 Issue the deadline is 11/28/11

For distribution with the MARCH 12 Issue the deadline is 1/02/12

For distribution with the APRIL 12 Issue the deadline is 1/30/12

For distribution with the MAY 12 Issue the deadline is 2/27/12

For distribution with the JUNE 12 Issue the deadline is 3/26/12

For distribution with the JULY 12 Issue the deadline is 4/30/12

For distribution with the AUGUST 12 Issue the deadline is 5/29/12

For distribution with the SEPTEMBER 12 Issue the deadline is 7/02/12

For distribution with the OCTOBER 12 Issue the deadline is 7/30/12

For distribution with the NOVEMBER 12 Issue the deadline is 8/27/12

For distribution with the DECEMBER 12 Issue the deadline is 9/24/12

Shipping Instructions for Promotional Materials:

Please allow 10 days for shipping to ensure delivery before the above deadlines. We recommend UPS because of their efficient tracking system.
Enclose payment and a cover letter with your flyers, bookmarks, etc. Cover letter must include quantity of items sent, payment amount and check number, title of book, your publication date, and your name and phone number.
We can not accept enclosures that are larger than 8 1/2" x 11".
DO NOT SEND PAYMENT UNDER SEPARATE COVER!
Please send all flyers and bookmarks to:
RT BOOK REVIEWS
55 Bergen Street
Brooklyn, NY 11201
Attn: Nancy Collazo
Phone: 718-237-1097