Best-selling author Shiloh Walker pens this bi-monthly column of online advice for writers. Walker is a full-time author who is published in both e-book and traditional print formats. Now she shares her experience and advice to help aspiring and published authors figure out the "Writes and Wrongs" of the digital world.
Promo, Marketing…do I have to…and how do I?
Howdy. Welcome to an interesting project of mine…where I attempt to talk about something I hate. Yep. Hate. Things like promo. Marketing. Words that make me want to shudder and cringe in horror.
But there's a lame little joke that rolls around every once in a while…it goes something like…
Did you hear about the author that didn't promo…neither did anybody else.
So…back to… Promo…marketing…do have I to…and how do I?
Promo and marketing--naturally, no, you don't have to, but it will help your career if you can find the right route for you.