Avon Books, the romance imprint of HarperCollins Publishers, has just announced their new digital imprint Avon Impulse. As a historical romance junkie, I adore the novels and novellas that come out of Avon, which are always well written and carefully edited novels and novellas.
I was thrilled to learn that Avon Impulse will be delivering more Avon titles each month, in e-book (and print-to-order) format. These new stories will be penned by authors that Avon readers are already familiar with as well as works by voices that are new to the scene. (Aspiring romance writers, I would definitely check this place out!) In an official press release, Carrie Feron, the Morrow/Avon Vice President and Editorial Director said that the Avon team is looking forward to being able to deliver books to readers more quickly and "explore new themes in romance" with Avon Impulse.